I first got wind that age as a marketing segmentation parameter was becoming much less relevant about 3 years ago when I paid a sales call to Castro Model ( a big Israeli fashion house with a chain of retail stores) to try and sell them a data loss prevention solution from Fidelis Security Systems. …
Read more »Polish digital TV broadcaster N (owned by ITI Neovision) has disclosed a breach of customer data records – after PII was discovered accidentally on the Net by a subscriber via a search engine. The partner who manages our offices in Warsaw (the team specializes in high end data security consulting and DLP projects in Central …
Read more »A colleague who has a startup in the US for social networking for doctors was whining to me the other day that advertising business models are dead for everyone except the top 5-10 Internet properties like Yahoo and Google. He said that Google does a great job of aggregating ads from small Web site but …
Read more »Apparently people in a social network like Facebook don’t mind the ads but they would not join a branded group according to this article Social network users reluctant to join branded groups Less than one third of social network users would be willing to join a brand’s group even with the offer of exclusive or …
Read more »Facebook management are correct in their policy of not vetting applications and letting the wisdom of crowds become the security of crowds. The best security countermeasure is a lot of eyeballs and 3 people tackling a terrorist in an airplane is the cheapest and most effective anti-terrorism measure. Fifteen years ago when I worked at …
Read more »The newspapers this morning online and print, had a number of items citing how Obama won in the social networking space – au contraire – Obama won the election because he sold Americans a message of hope, even if it was modeled on a character from the TV Series “24″, The majority of Americans are …
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