Optimizing is better than securing your business PDF  | Print |  E-mail

Do you run a business?

In a perfect world, you would have an omnipotent advisor at your side, showing you the best way to deal with threats and profit from opportunities.  Imagine a virtual world where you collaborate with friends and foes, encounter threats and vulnerabilities, and find the most cost-effective measures to reduce risk and grow your business.

The problem is that In today's risky world and volatile economy, operational threats and vulnerabilities shift constantly.

How does a good business stay alert, preempt threats with cost-effective measures and profit from opportunities?

I believe the best solution is a virtual world for roleplay simulation and collaboration, enabling anyone to enagage at any time with the best risk expertise available.

The user interface and software will be optimized for business users to ensure fast response time, data integrity, anonymity and a running start with ready-made industry scenarios. The system would operate as a service for users who take a  player role and interact face-to-face with other players or asynchronously.

  • Business users encounter threats and opportunities, and find the most cost-effective measures to reduce risk, learn and profit from opportunities.

  • Hackers supply threats and uncover vulnerabilities; they gain fame (or notoriety) and a sales channel for services.

  • Consultants coach and provide users with creative solutions using their first-hand real-life experience. They can sell (or give away free) consulting services in the system and gain a sales channel for real world services.

  • Vendors provide products in the virtual world. They gain visibility to customer requirements and a sales channel for their real world products.

An analytical threat model, built into the system calculates the risk profile of the players in dollar values, enabling everyone to "sing off the same songsheet".

Any business get quickly get  benchmark risk indicators, control costs and effectiveness for other firms like theirs in the same industry.

The opportunity

The risk management product and services market is driven by three factors: governance regulation such as Sarbanes-Oxley, industry standards such as PCI DSS and data security breaches and insider fraud events. Where current offerings are heavily attuned to the needs of governance and risk for large institutions, Over 4 million small-medium-sized businesses world-wide need an effective way of managing their operational risk.

Competitive advantage

The system combines the dynamics of roleplay simulation and collaboration with experts, with a common language of dollar value risk indicators calculated in an analytical threat model. This unique combination cannot be easily replicated by traditional enterprise risk management software.

 
Software Associates - Business security specialists for hi-tech firms